For those of you who love The Grove, we like to show that the feeling is mutual.
We are very lucky to have so many repeat customers over the years and to show our thanks, we’ve designed our loyalty programme with them in mind. From the 300 Club with a monthly prize draw and access to the Grove Swimming Pool, to our Season Tickets offering unlimited stays throughout the year… the only question is which one will you choose?
The Grove 300 Club
A limited circle. A little luxury. A lot to look forward to.
For those who know The Grove best, we’ve created something special – a private circle of just 300 members, offering year‑round privileges, monthly prizes, and a meaningful way to support the Cromer community.
Membership is available exclusively to guests on our mailing list and offered on a first‑come, first‑served basis. Once all 300 places are filled, the list closes and a waiting list opens.
Your Member Privileges
- A monthly prize draw, with stays, dining experiences, exclusive vouchers and more.
- Member‑only offers and extended discounts, curated throughout the year.
- Complimentary swimming sessions for non‑residents – a quiet moment of wellbeing whenever you need it.
- Seasonal perks and thoughtful touches, designed to make each visit feel even more special.
- A contribution to the community, with half of all membership fees supporting our Community Fund, distributed each autumn to organisations making a difference in and around Cromer.
Winners are selected entirely at random, with no limit to how many times fortune may favour you. Each month’s winner will be contacted directly on the first Monday of the month.
So far, the 300 Club has raised over £5,000 for local causes – a testament to the generosity of our members and the spirit of Cromer.
Membership is £50 per year. Exclusive. Limited. Designed for those who feel at home at The Grove.
The Grove Season Tickets.
For guests who return to The Grove throughout the seasons, our Season Tickets offer a beautifully simple way to enjoy unlimited stays with one annual fee. Created for those who feel at home here, each ticket provides year‑round access to our rooms, thoughtful flexibility, and the freedom to shape your visits exactly as you wish.
Season Ticket holders enjoy unlimited stays, with the first night of every visit included as part of their membership. Additional nights can be added at our standard rates, allowing you to extend a weekend, linger a little longer, or plan a spontaneous escape whenever the moment calls.
Three nights each year can be gifted to friends or family – a chance to share the quiet charm of The Grove, the warmth of our hospitality, and the pleasure of a stay that feels both familiar and special.
With tiers ranging from winter‑only escapes to year‑round dinner, bed & breakfast indulgence, each Season Ticket offers its own blend of comfort, flexibility and value. Whether you prefer peaceful midweek breaks, cosy winter retreats or regular moments of wellbeing throughout the year, there is a ticket designed to suit the way you stay.
A single annual payment. Unlimited visits. A place that always feels like yours.
Season Ticket Packages
Corporate season tickets
A year of stays, made effortless.
For companies looking to reward their teams or provide regular accommodation in the Cromer area, our Corporate Season Tickets offer a seamless, cost‑effective way to enjoy The Grove throughout the year. Designed with flexibility in mind, they provide guaranteed comfort, consistent quality, and the ease of a single annual payment.
Choose from our existing Season Ticket tiers with a twelve‑night allowance, or opt for unlimited stays with corporate‑exclusive pricing:
Bronze Winter £2300
Silver £2900
Silver Plus £3600